Coaching Lab
Your energetic presence
We are all leaders. We influence everyone around us whether we're conscious of our impact or not. How does your energetic presence affect others? By raising your consciousness, you can have more dynamic conversations and open up options that you had no idea existed.
Your personal energy patterns are mapped through the Energy Leadership™ Index, which is included in Module 1 of every coaching engagement.
The shift to higher levels of energy is noticeable in the graph above. This client decreased the lower levels of catabolic energy and dramatically increased the highest levels of consciousness, typically referred to as flow state and access to one's innate creative genius. (6 months of coaching, ~ 20 sessions)
How do you lead under stress?
Stress is energy moving through the nervous system. Our life experiences shape how we perceive these situations and shape the energy we bring to relationships and decisions. When we feel threatened or overwhelmed, our bodies naturally shift into protective states. This tearing down (catabolic) energy can have immediate and long-term impacts on mental and physical health. How well you intuitively modulate your energy affects everyone else in your ecosystem at home, work, and social settings, often with dramatic effects on your own life satisfaction (which we measure across 14 domains - see the graphs to the right).
In the graph above, you can see a decrease in the lowest energy levels and the shift to accessing higher levels of consciousness, even under duress.
Life Satisfaction - Doing
This successful tech executive's client's life was in burnout. Something had to change. Her technical skill, high-performance mindset, and generous spirit made her very much in demand across all levels of the organization, but there was nothing left for her. Slack messages never stopped pinging, and she felt guilty rushing her dogs past the flowers they wanted to sniff on their brief walks. Quality of life was suffering, as evidenced by the "spiky" profile on the left side of this wheel compared to the more smooth "doing" side on the right.
By learning to pause and regroup when pressure felt unavoidable and learning new communication strategies to genuinely connect with her boss, she was able to discover that she had more options than she realized. Within a few months, the dogs were able to enjoy their walks, her health and wellbeing routines were back on track, and she had reignited a passion through teaching people in career transition about AI.
Life Satisfaction - Being
This academic scientist was in the middle of creating a research and development company, applying for an NIH grant, and pursuing promotion - all at the same time. She had well-developed habits of "being" to preserve her sanity (see the left side of the wheel) but she was interested in developing her productivity and leadership capacity in order to juggle all of these roles simultaneously (the "doing" right side).
By developing strategies to laser-sharp clarity on her most important goals for the day and week, she was able to prioritize her tasks and develop a highly productive team. She also practiced the art of influence through dynamic communication, and learned to recognize when external stressors were draining her unnecessarily. A naturally generous person, she developed discernment about when to step in and help. By the end of the engagement, she had won the NIH grant, passed the first phase of promotion review, and moved papers into publication.
Catalyze Action
An enzyme is a catalyst, a special protein that reduces the activation energy necessary to get a chemical reaction going. The catalyst is not used up in the process - it sticks around to join another enzyme-substrate complex and begin the work again.
As a professional coach certified by the International Coaching Federation (ICF) as a PCC-level coach, I relish the joy of partnering with clients in a creative, solution-focused, action-oriented conversation. We start by defining the problem and your aims. I use novel tools drawn from my experience in epidemiology to make this work concrete for those who need that, and metaphors for those who appreciate abstract connections. Some folks come with a heart-focused problem, while others struggle to name their emotions and tend to operate from a head-space. For some clients, a strategy session may be enough, while others choose to work with me for 6-12 months. Typically, clients work with me for about 10-12 sessions. I highly value client-led partnerships, and for this reason I don't ask clients to book expensive packages. We work month-to-month and ensure that you are satisfied with your progress every step of the way.
As a professional coach certified by the International Coaching Federation (ICF) as a PCC-level coach, I relish the joy of partnering with clients in a creative, solution-focused, action-oriented conversation. We start by defining the problem and your aims. I use novel tools drawn from my experience in epidemiology to make this work concrete for those who need that, and metaphors for those who appreciate abstract connections. Some folks come with a heart-focused problem, while others struggle to name their emotions and tend to operate from a head-space. For some clients, a strategy session may be enough, while others choose to work with me for 6-12 months. Typically, clients work with me for about 10-12 sessions. I highly value client-led partnerships, and for this reason I don't ask clients to book expensive packages. We work month-to-month and ensure that you are satisfied with your progress every step of the way.
My training as a COR.E Energy Coach through the Institute for Professional Excellence in Coaching (iPEC) provides me with a deep set of tools and a proven process that works. Clients appreciate the visuals provided in the trademarked Energy Leadership Index (ELI) assessment (see coaching outcomes below). This dynamic, state-based assessment helps you develop more presence so that you show up the way you want to in any situation. While my clients tend to be intense high-performers and those who identify as neurodivergent or twice-exceptional (2e), I work with anyone who wants to have more energy and live a more fulfilling life at work and home. Coaching is available for individuals and groups in the following domains: career development and transition, executive leadership, ADHD, high-performance (actors, athletes, artists, entrepreneurs), family and relationship, health and wellbeing, academic, non-fiction chapters, books and memoirs, and more.
Coaching philosophy:
- Forward-looking and solution-focused
- Clients are the experts in their own lives
- Partnership built on curiosity and empowerment
- Client growth encompasses all domains of humanity - mind, body, and spirit
- Awareness of internal and external motivations and how they orient our actions (or inaction)
- Informed by cognitive behavioral therapy, self-determination theory, attribution theory and Dabrowski's theory of positive disintegration
- Measure what matters™ and provide client visuals that help the brain recognize progress and reallocate energy to the process of growth. (See examples below.)
- Coaching elevates our conscious awareness and creates opportunities for different choices by separating stimulus from response.
- Clients experience what they describe as "life-changing" results from the wider perspective and empowerment of coaching, but this is just the beginning. Expanded consciousness offers a portal to spiritual awakening and a true revival in one's relationships by orienting on eternal truths.
Are you ready for a powerful coaching conversation? If so, please book a Strategy Session using the booking section below. I look forward to hearing what is most pressing for you right now.
Current Offerings
„ "Alli is a genuinely empathetic coach who incredibly navigates the nuances of active listening and keeping me (her clients) focused on both long term and immediate goals. She always seems to be able to pull the right tool from her tool bag at just the right time to help guide me down the right path while helping me identify and overcome blocker I often didn't even know I had. As someone who over-analyzes everything, rarely sleeps and tries to be self-aware, I never really see the benefit of having a coach. Within the first session, Alli helped me realize that I am EXACTLY the type person who would benefit from coaching. Thank you, Alli. You are truly a life-changing force in my life."
— Adam (VP Sales)
Testimonials
Accompanying clients on their journeys is a great privilege.
"Coaching helped to re-unlock my belief in my potential, and to align me better with the outlook I needed to keep going in a challenging creative field, and as a person who is juggling multiple careers, interests and a busy schedule.
What helped me the most with coaching was verbal processing, encouragement to create actionable plans, being able to see mental progress over time through graphs and tables - the work Alli puts in is incredible and so very valuable.
Measuring success in coaching seems perhaps difficult, and Alli has worked hard to be able to give her clients palpable evidence that shows their growth. Doing the work between sessions therefore felt easier and not so much like "work" but organic implementable changes that garnered results."
Actor, Voice over, Filmmaker, Los Angeles
– Nerida
– Nerida
"Alli Krug is the most patient, genuine and trusting coach I have ever worked with. She has this brilliant way of creating space for you to grow in whatever capacity. She will ask you the simplest open ended question of what would you like to get out of this session and then through her magnificence take you on a vulnerable and impactful journey to uncover exactly what you need. She is also so much fun. There were moments of laughter and serious moments of clarity, truly a meaningful balance.
When I first started with Alli, I was convinced that I was just "stuck" with my business and she would offer me some tools that I could implement and move on. Throughout this process, I realized so much about myself both personally and professionally and a clearer understanding of the why around being "stuck". I have worked with so many people in so many capacities whether it's collaboration, or team teaching, or even mentorship. Alli far surpasses each one. The only negative thing I can possibly say, is that the program had an end date. I know I can reach out to Alli at any time now because of the authentic business relationship that we built, but I would be remiss if I didn't say it wasn't easy having the last session. I do feel like the program is set to grow you to be released and that is exactly how I felt. I would recommend Alli to anyone and everyone! ”
Entrepreneur, New Jersey
– Sue Murphy
– Sue Murphy
"A life journey can be traveled in many ways—some people journey with their feet, others with their mind or heart. Often, the most significant obstacles along this path are not physical but rather barriers created by the mind.
After reviewing the Life Satisfaction report with my coach upon completing the session, I was genuinely impressed by the progress I've made. The most profound change I've noticed is a deeper understanding of my own existence. By recognizing the 7 levels of energy and learning to cultivate anabolic energy while minimizing catabolic energy, I've transformed how I perceive situations and respond to others. Ultimately, realizing that, at the end of our life journey, nothing truly matters shifts everything into a profoundly new perspective.
Recognize and dismantling some of the barriers created by a misguided mind through my sessions with Allison has been transformative. It has helped me move beyond self-imposed limitations, bringing a deeper sense of peace and acceptance into my life. This newfound clarity has empowered me to face challenges with a lighter heart, more unconditional love and far less stress --- embracing each moment with greater ease and openness.”
Scientist, New York
– Y.Y.
– Y.Y.
"When I came to coaching, I was navigating the traumatic experience of being illegally terminated and forced to unexpectedly change careers. I struggled to process this transition, balance daily demands, and identify a clear way forward. Through Alli’s coaching, I am regaining some of my self-confidence, working on reclaiming a sense of agency over my future, and strengthening and trusting my decision-making. Her support helped me move from feeling victimized and pushed/pulled by external forces to more confidently my own direction and through my fears. Most importantly, Alli helped me recognize and work on shifting long-standing limiting beliefs, opening me up to take risks, embrace change, and pursue opportunities I would have previously hesitated to consider.”
Former Federal leader, MD
– Tran
– Tran
"My session with Alli left me confident and crystal clear on where to go next. Together we dug into what was working, what wasn’t, and how each choice aligned with who I am—not just what the business “should” do. By the end, I had a focused, manageable plan I could act on immediately. What stood out most was how “in it” she was with me; I felt supported the whole way through, even knowing we might not work side-by-side afterward. Alli brings a rare blend of coach and consultant—vision and practicality—which helped me see what was possible and believe I could make it happen.”
Entrepreneur, Chicago IL
– Marissa Garza
– Marissa Garza
"My entire focus and energy shifted into a more positive, thought-provoking, and insightful perspective through the COR.E Energy program.
I feel much more energized and empowered, with a clearer understanding of how my energy levels relate to my thoughts, emotions, and actions in both my work and personal life. Emotional weights that once felt heavy have been lifted, and when they reappear, I now know exactly how to manage them.
I’m more centered and calm, and I’m rediscovering my ability to be a creator in my life. This program has taught me how to transform any situation into one that is positive, productive, and fulfilling for everyone involved.
I highly recommend this program—not just for those in the business world, but for anyone looking to experience transformation in any aspect of their life. It provides valuable insights on interacting with others in a way that promotes clarity, understanding, mutual respect, support, and joyful connection, regardless of external circumstances.
It’s truly a powerful experience!"”
Product Developer, WA
– S. L.
– S. L.
SENG Group Testimonials
Thank you to our incredible participants for creating such a life-changing community of gifted/2e parents!
"The SENG parent group was a breath of fresh air for this determined, but weary, mom of an energetic, intense, precocious, charming daughter diagnosed with ASD/ADHD. Finding solidarity with parents who share similar experiences, exchanging stories, and sharing resources and ideas has put new wind in my parenting sails! The facilitators provided a structured, safe, no-judgement environment that helped me feel comfortable and challenged me to think in new ways about my daughter's, and our family's, life.
I'm really grateful for these 6 sessions and I know that other parents will greatly benefit too. You are not alone!””
Military Spouse, SC
– Jennifer W.
– Jennifer W.
"Mark and I keep talking about how life changing this group experience is. Your skill at facilitating is a wonderful gift to us all and I am grateful for you. The quality of this experience, the content and communication you provide outside of session, the sheer time, is far more valuable than the participant fee. Take that business feedback in whatever way you want! I say that with the humility of working as a provider in an underpaid field of healthcare. (And please use my words if they can ever promote what you do in any way.)
We are so lucky to have met you and the other participants at this juncture in our pilgrimage.”
Gifted/2e parents
– Mark and Chelsey Bartholet
– Mark and Chelsey Bartholet
"Being a parent of a 2e child can be isolating, exhausting, and bewildering. You have completely changed my perspective on it - making it feel not only doable but like an empowered and often joyful process.
Even though I live in Massachusetts, which is one of the least affirming states in the U.S. in terms of serving gifted youth in schools, I feel like I now have tools AND community to move forward in a way that uplifts my family and can help my child have a better experience in school.
Thank you so much!”
Parent of gifted/2e child, MA
– Clarisse
– Clarisse